At SonderWorks, we believe that people strategy shouldn’t be an afterthought — it should be embedded in how your business grows. We partner with founders, executives, and scaling teams to bring clarity, connection, and capability to every stage of the employee experience. Whether you need structure, strategy, or a sounding board, we’re here to help you build a workplace that works for people and for the business.
We’re not traditional HR. And we’re not corporate consultants in disguise. We’re strategic operators, culture advocates, and fractional people leaders who meet you where you are — and help you get where you’re going.
Meet SonderWorks
What Sets Us Apart
Your People Partner in Both Strategy and Execution
At SonderWorks, we know founder-led companies don’t need more theory — they need results. That’s why we don’t stop at recommendations. We design, build, and implement the people systems that actually move the needle.
Fractional CHRO-Level Support
Experienced, executive-level HR leadership — purpose-built for scaling companies. You get the expertise without the full-time overhead, helping you grow with intention, not just speed.Culture-First, Always
Policies don’t live on a shelf here. From handbooks to performance frameworks, everything we create reflects your values, your voice, and your team’s lived experience.Built, Delivered, Ready to Use
Recruiting systems, onboarding flows, manager toolkits, HR dashboards, and process documentation — done for you, not left on a slide deck.Tailored, Not Template
No one-size-fits-all. Every engagement starts with listening and ends with solutions designed for your size, stage, and story.
Need HR Support?
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HR to-dos stealing your leadership time?
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Ready to scale, but your people systems aren’t?
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Need HR Support? • HR to-dos stealing your leadership time? • Ready to scale, but your people systems aren’t? •
The SonderWorks Way
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![White headphones on a green background representing SonderWorks’ discovery process—listening to clients’ goals, pain points, and team culture.]()
Listen First
We start every engagement with a discovery session. We learn your business, your pain points, and your goals — and we listen for what’s not being said too.
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![White maze with a path to the center symbolizing SonderWorks’ collaborative approach to co-creating tailored HR strategies.]()
Co-Design the Plan
No templates here. We co-create a strategy tailored to your size, growth stage, and team culture. Whether you need a long-term partner or a short-term project, we’ll build it to fit.
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![Colorful puzzle pieces on an orange background representing SonderWorks’ hands-on execution of HR systems, policies, and onboarding.]()
Execute with Purpose
We’re operators. We roll up our sleeves and get things done — whether that’s writing policies, mapping compensation bands, launching onboarding, or coaching managers.
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![Illustration of a person walking up steps with a supportive hand holding one block, symbolizing SonderWorks strengthening client teams through training, documentation, and capability building.]()
Build Capability as We Go
We don’t just deliver results — we strengthen your team’s ability to carry it forward. We document. We train. We leave you better than we found you.
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![Multiple ladders leading to a target on a golden background, representing SonderWorks’ ability to scale HR systems and adapt alongside client business growth.]()
Evolve With You
Your business will change. And we’ll be ready to adapt right alongside it — scaling support up or down as needed.
Our Mission
At SonderWorks, our mission is to uplift humankind by helping organizations create cultures that are sustainable, rewarding, and rooted in growth and fulfillment. We believe when people thrive, companies do too — and we exist to make that happen.
Our Vision
We envision a future where early-stage, mission-driven companies scale with clarity, integrity, and intention—not just speed. Through strategic people leadership, we help growing teams build the infrastructure, culture, and accountability systems that lead to long-term success.
We’re building a boutique firm of subject matter experts, implementation partners, and project managers who deliver reliable, repeatable results. We aim to be the go-to partner for founders who care deeply about their people—and want an HR partner who does too.
Our Core Values
At the heart of SonderWorks is a deep commitment to humanity, growth, and authenticity. These values guide everything we do—for our clients and our own team.
Centered in Humanity
We believe people are not resources—they’re the reason. We lead with empathy, compassion, and respect in every interaction.
Humility and Constant Learning
We stay curious and open. Growth comes from listening, evolving, and continuously improving how we serve.
Finding Joy in Every Experience
Whether it’s a milestone or a messy middle, we believe there’s meaning (and often, magic) in every step of the journey.
Alignment to Self
We help others show up as their best by doing the same. We lead with integrity, act with intention, and stay aligned with our purpose.
Our Team
Brandy Thill
Brandy Thill is a strategic leader who blends deep expertise in people operations with a modern approach to organizational growth. A SHRM-CP and certified in Strategic AI Leadership in Business, she brings mastery in compliance, growth systems, organizational change management, resource planning, and people analytics.
Brandy’s true strength lies in uncovering what drives employees and aligning that with organizational goals. She believes work should be meaningful and fulfilling—when employees thrive, so do the companies they serve. A constant learner, she continually expands her knowledge to bring fresh, innovative perspectives to the organizations she supports.
Outside of work, Brandy embodies the vibrant spirit of New Orleans. She has a spontaneous streak, always willing to try anything once—from adventurous travel to new cuisines. She thrives on contributing, whether volunteering in her community, lifting others up, or sharing her knowledge. A passionate music lover with a deep appreciation for art in all its forms, Brandy also finds joy in biking—an activity that reflects her energy, balance, and love of exploration. A devoted mother, she infuses curiosity, creativity, and connection into everything she does.
Dana Borror
Dana thrives at the intersection of structure and culture, where the maze of talent acquisition, accountability, and goal alignment is reimagined into systems that actually work. With a career dedicated to helping remote tech start-ups move beyond the ordinary, she orchestrates processes that not only put the right people in the right seats, but also ensure employees understand how their contributions support the broader company vision.
Her approach is anything but static—she delves into the challenge of performance management, culture, and engagement, crafting frameworks that turn ambiguity into clarity and growth. With the Entrepreneurial Operating System (EOS) baked into her approach, Dana helps leaders bring discipline and accountability to their organizations, aligning vision, people, and processes in a way that scales. For her, every challenge is an opportunity to build stronger organizations—where engaged employees fuel both company performance and professional fulfillment.
Outside of work, Dana leads a vibrant life—mother of two, camping junkie, world traveler, cancer survivor, and proud Virgo who finds joy in order and design. As an ENFJ, she combines strategic vision with the ability to turn complexity into action. Whether exploring new landscapes or gathering around a campfire, Dana embodies resilience, intelligence, and the ability to make every journey—professional or personal—a captivating one.